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International Design Journal
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Volume Volume 15 (2025)
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Kassem Khedr, S. (2025). A Sustainable Design Vision for Upholstery Fabrics through Art Nouveau–Islamic Fusion. International Design Journal, 15(5), 227-245. doi: 10.21608/idj.2025.386923.1333
Shaimaa Sayed Kassem Khedr. "A Sustainable Design Vision for Upholstery Fabrics through Art Nouveau–Islamic Fusion". International Design Journal, 15, 5, 2025, 227-245. doi: 10.21608/idj.2025.386923.1333
Kassem Khedr, S. (2025). 'A Sustainable Design Vision for Upholstery Fabrics through Art Nouveau–Islamic Fusion', International Design Journal, 15(5), pp. 227-245. doi: 10.21608/idj.2025.386923.1333
Kassem Khedr, S. A Sustainable Design Vision for Upholstery Fabrics through Art Nouveau–Islamic Fusion. International Design Journal, 2025; 15(5): 227-245. doi: 10.21608/idj.2025.386923.1333

A Sustainable Design Vision for Upholstery Fabrics through Art Nouveau–Islamic Fusion

Article 17, Volume 15, Issue 5 - Serial Number 68, September and October 2025, Page 227-245  XML PDF (2.39 MB)
Document Type: Original Article
DOI: 10.21608/idj.2025.386923.1333
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Author
Shaimaa Sayed Kassem Khedrorcid
Department of Textile Printing, Dyeing and Finishing, Faculty of Applied Arts / Helwan University
Abstract
This study explores the integrative potential between Islamic art elements—including geometric, botanical, and calligraphic motifs—and the stylistic features of the Art Nouveau movement to develop sustainable designs for upholstery fabrics. The research is based on the hypothesis that a deliberate synthesis of both visual traditions can yield textile solutions that balance functional aesthetics, cultural identity, and environmental sustainability.
A dual-method approach was adopted, combining descriptive-analytical and experimental methodologies. The study analyzed the visual and philosophical characteristics of both styles, followed by the creation of seven digital design models that layered Islamic motifs with the organic, nature-inspired lines of Art Nouveau. Natural color palettes and modular elements were employed to reduce visual noise and support sustainable printing methods.
Findings demonstrated that Islamic motifs can be reconfigured into repeatable design modules without compromising their visual authenticity. When integrated with Art Nouveau's flowing aesthetics, the resulting textile designs were visually rich, adaptable, and environmentally conscious. The experimental work confirmed the designs' ability to minimize material waste and reinforce cultural identity in contemporary textile applications.
The study recommends developing hybrid digital ornament libraries and embedding cultural integration and sustainability principles into design education and industry practices, fostering a local yet globally relevant textile design approach.
Keywords
Upholstery Fabric Design; Art Nouveau; Islamic Art; Principle of Sustainability
Supplementary Files
download 227-245-Shaima-abs.pdf
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