1- David Stump ASC - Digital Cinematography ( fundamentals, tools,techniques and workflows) second Edition published 2022 Taylor & Francis
2- Robin Landa - Advertising and Design (Creating Creative Ideas in Media) - Translated by Safiya Mukhtar, Reviewed by Nevin Abdel Raouf - Published by Hindawi CIC Foundation 2019
3- blain brown – cinematography theory and practice - Third edition published 2016 by Routledge 711 Third Avenue, New York, NY 10017
4- Blain Brown - The Filmmaker’s Guide to Digital Imaging For Cinematographers, Digital Imaging Technicians, and Camera Assistants – focal press taylor & francis group newyork londond 2015
5- Shikar Salima - Rhetorical methods in television advertising (a semiological study on a sample of advertising flashes on Algerian television) A supplementary memorandum for obtaining a master’s degree in media and communication sciences - radio and television specialization - College of Humanities and Social Sciences - Department of Humanities – 2015
6- Sufyan Taqiyya - Television advertising and its impact on consumer behavior - a supplementary memorandum for obtaining a master’s degree in media and communication sciences - communication specialization - 2014
7- Rania Mamdouh Sadiq - TV commercial (design and production) - Dar Osama for Publishing and Distribution - Jordan Amman - first edition 2012
Rania Mamdouh Mahmoud Sadiq - The impact of the culture of fear on idea innovation in television advertising - The Eleventh Philadelphia International Conference - College of Arts and Letters, April 24-26, 2007
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