1- Amal Al-Ahmad - Ali Mansour - Psychology of Play - Open Education Center - Damascus University - without publication year.
2- Rania Mamdouh Mahmoud Jabr - Advertising posters between the philosophy of play and engineering thinking - Journal of Architecture, Arts and Humanities - Volume Five - Issue 20 - Winter 2020 - May 2021
3- Rania Al-Mujnabi and Nariman Ammar - Consumer Behavior - Syrian Arab University – 2020
4- Rania Mamdouh Mahmoud Jabr - The role of manipulation in achieving persuasion for interactive advertising recipients - published research - Journal of Architecture, Arts and Human Sciences - Special Issue - April 2021 - Seventh International Conference “Heritage, Tourism and Arts between Reality and Hope”
5- Saya Gul - The impact of mobile advertising on the purchasing behavior of consumers - MA - Faculty of Economics - Department of Business Administration - Damascus University - Syria – 2015
6- The electronic games industry is a winning horse waiting for the start whistle - a published article - Al Mal newspaper - Sunday, July 17, 2016 - https://almalnews.com
7- Essam El-Din Farag - Editing of Advertising and Public Relations - Arab Renaissance House – 2013
8- Ali Hamid Haroun - The effect of advertising on consumer behavior - published research - Journal of Communication Sciences - Omdurman Islamic University - Volume 2 - Issue 6 - December 2020
9- Muhammad Farid Al-Sahn - Advertising - University House - Cairo – 2005
10- Professional Fatiha - Teachers’ representations of play and its impact on the teacher - MA - Faculty of Social Sciences - Department of Social Sciences - Abdelhamid Ben Badis University – 2019
11- An Introduction to the Use of Game Dynamics to Influence Behavior – Bunchball – 2010
12- GLOVER - Play as you learn: gamification as a technique for motivating learners Published resherce - Hallam University Research Archive (SHURA) – 2013
13- María López Hernández - Healthcare gamification Serious game about COVID-19; Stay at home – Published research - Malmo university – faculty of culture and society – 2020
14- Stefan Stieglitz- Christoph Lattemann – Susanne Robra-Bissantz Rüdiger Zarnekow- Tobias Brockmann- Gamification Using Game Elements in Serious Contexts – eBook - Library of Congress – 2017
15- https://www.vapulus.com-DEC2019
16- https://www.novagame.com/DQ-Tycoon.html
17- https://www.digitaland.tv/blog/html5-game-ad-flexing-digital-muscle-nivea-men
18- https://www.gamify.com/gamification-blog/7-best-gamification-examples-2021
19- https://blog.setapp.pl/gamification-game-based-learning-difference
20- https://www.digitaland.tv/blog/html5-game-ad-flexing-digital-muscle-nivea-men
21- https://campaignbriefasia.com/2014/03/17/leo-burnett-malaysia-take-home/– April 2021
22- https://onsetfacilities.com/transparent-video-display-brings-windows-to-life/– May 2021
https://www.gamification.co/2011/02/24/gamification-for-a-better-world-speed-camera-lottery/